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I'm guessing they're working with file formats that can't be diffed or merged. In which case all the version control is doing is just storing the file. Branching, forking or collaboration isn't possible in the way it is with text code.

In that case it really doesn't benefit them at all and is a chore. You'll only get them to use version control if it's hard mandate (good luck) or figure out a way to make it completely transparent to them (something like Time Machine).




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