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I reckon this is because the ranking algorithm deranked them when their click through from bing rate declined after the sudden publicity storm. Their #visitors delta probably went very negative after everyone stopped clicking links from various news sites.

They probably shot themselves.

Doubtful. Even searching "site:kogan.com" pulls up zero results while "site:kogan.co.uk" pulls up 1.9k results.

Kogan.com is completely gone from their resultset.

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