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That might sound bad, but selling adds on social media is actually more useful for society as a hole and takes a lower percent of our GDP than the moon missions. As to cool tech, we are actually discovering earth sized planets orbiting other stars, that's IMO far more interesting that having people play golf on the moon and a lot harder. We are also getting ever closer to building things at the atomic scale. As well as consumer robots be they roomba's or self driving cars.

Not to mention stuff that's useful in space and at home. http://en.wikipedia.org/wiki/File:PVeff(rev120404).jpg

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