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How is Amazon making money overnighting me deodorant for cheaper than what I can buy at Safeway

Your local safeway had to have that deodorant shipped at some point, too.

Then they had a shop clerk unbox it, put a label on it, place it on a shelf, eventually drag it over a scanner and (in america) put it in a nice brown paper bag for you.

The brown paper bag, the scanner, the shelf, the label, the clerk, and no least the brick & mortar store surrounding all that costs Safeway significant amounts of money - in addition to the truck that initially shipped the deodorant.

Amazon pays only the truck.




Also, your local Safeway has to eat a lot more money stocking products that never get sold than Amazon does.




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