I never claimed to be talking about what the public wanted- I was just stating my own opinion.
I just tried the Uber app again, in case I'd missed a development. Nope- I "Set pickup location", then only have the option to "Request pickup here". It doesn't ask me where I'm going, let alone tell me how much it'll cost.
Yes, in an ideal world, they would estimate the cab price. But in an ideal world, iPods would come preinstalled with music and plane tickets could be purchased 5 mins before the flight at the same price. But these things just don't make business sense. I have a strong hunch that the time and effort put in by Uber to predict prices would only marginally increase their revenue, and certainly wouldn't increase their profits.
I was under the impression that this was not the case with Uber- that they specifically reached out to black cab companies to partner with them and establish rates. I may be wrong, but it's a real shame if I am.