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Firefox suffers from the same problem almost all other browsers suffer - it is ad-supported (indirectly in its case). This impedes its ability to be the real user agent, as its customer is the world's biggest advertising agency, not its users.

Like with Kagi search, we wanted to build a browser that gives power back to the user and aligns all incentives. We find this incredibly important.

This is why, unlike Firefox, Orion is both zero telemetry and comes with a built-in ad and tracking blocker. And also unlike Firefox, this makes Orion both privacy respecting and privacy protecting, by default. And that is just a start of things you get when you align incentives in a browser.




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