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It's even worse than that. The $1 billion is largely in stocks from what I understand and parts of it are vested. This means that the stocks don't actually move from one place to another slowly over time. Further, this is not actually money. It's based on what people think the value of Facebook's stock is. That value can go up or it can go down.

Personally, I think the current state of valuing user data so highly is insanity. I suspect that this purchase will later be used as a prime example of another bubble, but this time a marketing bubble rather than a tech bubble.

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