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Thanks for your detailed feedback!

1. I thought about using a 3D mockup of the eBook, but I figured it was a little cheesy. After all, it's a book, people know what it looks like. I know, I know, that's not how you sell stuff…

2. I made the title look like a button on purpose since the book is about user interfaces. Probably not the greatest idea I've had…

3. That's actually not a close icon, but an "expand" icon. You can just click anywhere to close the lightbox

4. This is an easter egg, so I didn't want to make it too easy. Seems like you found out anyway :)

I'm definitely open to criticism. For my defense, I should say that I design my own stuff differently than I would design for a client. So I'm willing to give up a couple sales if I can inject some more personality in the design.




3. That's actually not a close icon, but an "expand" icon. You can just click anywhere to close the lightbox

That's also a usability issue with the lightbox UI. I couldn't figure why the "close" button was not working, either.




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