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HN Insight: Pear Ring and Social Media (General Catalyst and A16Z's Take)
3 points by cuemill on April 13, 2023 | hide | past | favorite
Dubbed the world's biggest social experiment, the Pear Ring is a bright turquoise ring to signify one's single status and singletons are encouraged to wear it in public to show status availability and to attract attentions. Pear cites the reason: "if 1.2 billion singles around the world wore a little green ring on their finger to show they’re single, we wouldn't need dating apps. IRL connection is the mission." Justine Moore (a16z Partner, Consumer) found this idea to be interesting yet controversial and was personally open to try it. Earlier, Justine's colleague Anne Lee Skates (a16z Partner, Consumer) mentioned that a giant segment of the population is yearning for connection and she believed "hybrid" 3rd spaces combining productivity and community are untapped opportunity to solve the 'lonely generation' problem. On the other hand, General Catalyst published two articles outlining how outdated the current social media, dating app, and the overall consumer technology landscape are because next generations value genuine connections, community, and tailored solutions based on their needs and interests. These ideas emphasize that the winning social platform of the future is not simply a digital solution; it must incorporate physical components to bridge the gap between the internet and real life. At the same time, it should be catered to users' needs and preferences to create unique, relevant, and authentic experiences.



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