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A lot of LinkedIn's value isn't the ads (although their a revenue stream), it's the data they have. This is why they recently started offering an integration with Salesforce to offer more data on leads. Having higher quality on people and how you're connected to them in the social graph is incredibly powerful.

Reddit doesn't really have anything like that. They may be able to monetize in other ways beyond advertising, but LinkedIn is already generating revenue well beyond ads.




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