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Great summary - Ironically, your analysis is probably more accurate than Issacson's Biography, Job's Recall, and Siltanen's version.

Siltanen has the _core_ of a great idea, but without polishing, polishing, polishing - it likely would never have grown into the memorable campaign that it became.

Luckily, Clow as able to work with Jobs - and didn't give up as quickly as Siltanen did.




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