One of the tragedies of the popularity of Open Source is that companies have become used to not paying for software dependencies. Back in the 90s when I got started it was much more common. In fact companies liked paying because that contract usually came with real life support from the vendor, and that was seen as peace of mind.
That's still often the case in enterprise environments. There's a reason companies use Openshift instead of plain Kubernetes (despite it being a bloated mess), or Redhat over Debian, or Sqlserver instead of Postgres, ....