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I learned this concept years ago in "The Non Designer's Design Book". It really gave a logical breakdown of Contrast, Repetition, Alignment, and Proximity along with a number of other useful/important design techniques.

http://www.amazon.com/Non-Designers-Design-Book-Typographic-...




Yes! I still have my ancient copy. I will forever remember that mnemonic. Robin Williams (not that Robin Williams) really did well with this one.


Great book indeed!


me too.




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