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> So this anonymous search engine stores cookies on your computer to serve you with personalized “content and ads” and it shares information about your use of the site with “advertising and analytics partners.” It then directs you to Google’s privacy policy page for information about how to opt out of Google cookies. While I struggle to see how Lukol is privacy-friendly (much less anonymous), it is a great example for why it is important to look behind catchy promises about privacy and anonymity.

It would be funny, in an ironic way, if it didn't undermine users so badly.




Article author response: I had a feeling as soon as I clicked onto the homepage that something was off. To their credit, the link to the privacy policy is on the homepage. Counter-point, the link text is "Lukol Protects Your Privacy."


> the link text is "Lukol Protects Your Privacy."

Well that's the standard phrase today if you want to avoid telling people you don't give a damn.

Like when cookie banners start with "your privacy is important to us", followed by a list of 50 services that'll receive your user data from that site. Though my favorite is the "our european visitors are important to us" banner for blocked EU users as it implies all other users are not important to the website owners due to a lack of comparable privacy laws.

Hilarious and sad at the same time.


I think it's just trying to make fun of privacy focused online services.




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