Correct. You can see a continuous spectrum on some bulbs, and bulbs split into three (R, G, and B) for others. It's very obvious. You can't tell a CRI of 80 from 85, but in my experience, it doesn't matter very much.
You're correct that the alternatives now are a kind of roulette. A new company would add one more bullet (or empty chamber) into the barrel. There is no way for a customer to know "Company X solves this problem correctly." If you run LightBulbX and do everything right, and I run LumiNosiTechNo and have the same marketing pages as you, people won't know better.
If reputation builds up somehow, LightBulbX is just as liable to get bought up by an investor who milks that reputation by selling $2 products for $1000.
A value proposition isn't the same as a viable business model. I think there's a clear value proposition which many people would in abstract pay for in an abstract world of perfect transparency and information, but we're not in that world. I don't think there's a viable business model.
You're correct that the alternatives now are a kind of roulette. A new company would add one more bullet (or empty chamber) into the barrel. There is no way for a customer to know "Company X solves this problem correctly." If you run LightBulbX and do everything right, and I run LumiNosiTechNo and have the same marketing pages as you, people won't know better.
If reputation builds up somehow, LightBulbX is just as liable to get bought up by an investor who milks that reputation by selling $2 products for $1000.
A value proposition isn't the same as a viable business model. I think there's a clear value proposition which many people would in abstract pay for in an abstract world of perfect transparency and information, but we're not in that world. I don't think there's a viable business model.