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However, Reddit users are notoriously cheap and anti-commercial.

As the user base grows there is a growing amount of thinly disguised commercial content that sneaks in, often through strategic product placement in pictures.

Since the community is less vigilant than it used to, I assume that the newcomers are less concerned about commerce.

It doesn't take much to send a fickle user base like Reddit's running for the next Internet hangout. There are plenty of examples from the recent past. Remember Digg?

Sure, it´s not easy. But there are and will be many reveue sources. http://mashable.com/2011/02/08/reddit-hires/ once said: "This kind of traffic growth has helped the site lure “big-ticket” advertisers, according to site admins; another rising source of revenue is the site’s sponsored link system, which is used to promote SMBs, startups, blog posts, YouTube videos and other kinds of content. And Reddit Gold continues to be a success, too."

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