So obviously there's the actual act(s) of selling and negotiating a contract but how much of the work is more clerical and on the backend?
I'm curious how much of this is automated now, how much person labor goes into this and what are some of the things that happen to a lead after it's qualified -- are certain marketing flows triggered? How many times does the lead get handed off person to person from qualification to deal close? And what are the most tedious parts of this process as it's happening?
Everything under 3x was treated as an unsustainable biz model.
So for example if you spend 30k on sales related cost then your minimum charge is 90k so the diff 90-30=60k can be spent on product dev, company expansion etc.
I dont know what is the current model for b2b saas etc.