If you got laid off or are ready to jump ship, then email Bill at firstname.lastname@example.org.
Don't talk about "exciting plans" in one sentence, and "a series of restructuring initiatives, including a significant reduction in our workforce" in the next. Especially when you just worked your employees to the bone revamping your platform.
Also, when you are announcing your company was sold for scrap, it is tone-deaf to gush about how it has been "the most engaging and challenging time of my professional career."
So you start by saying almost everyone will be fired and the pension plan is bankrupt. Let that sink in. Then an email goes out saying that the executive team has discovered some funds and saved the pension plan. A day letter, good news, the TPS report Writing Team are keeping their jobs. And so forth.
There's only so much bad news people can take and then they just put it down as a bad news email whether there's goo dnews in there or not. Good news in that email is entirely wasted.
And thanks for reminding me that I need to read that book.
Don't know what's up with the downvotes. I appreciated this comment and upvoted accordingly.
Even if the original message did not have all this nonsense, it was likely edited by PR flacks for a "positive" spin. That's one industry (PR) ready for some refreshing new approaches...
'“... enhancing digital media experiences by fueling connections with relevance and interest.”' - Connection between relevance and interest? Isn't that like saying the connection between apples and .. apples?
'Specific Media is an innovative global interactive media company that enables advertisers to connect with consumers in meaningful [unwanted], impactful [in your face] and relevant [creepy] ways.' [added]
Bebo - from $850m to $10m. MySpace- from $580m to $35m. Who's next?
I kid, I kid.. But seriously.
Also MySpace cost a lot of money to run. I actually looked at the News Corp financials and their digital properties division was losing hundreds of millions per year.
>News Corporation bought MySpace for $580m (£373m) in 2008. The asset was briefly valued at $12bn when News Corp attempted to merge it with Yahoo in 2007.
Mike Jones sounds like he is probably going to lose his job too. What would anyone else say in his shoes? Probably the same thing.
I don't know their numbers, but doesn't it seem likely that 35 is less than 1x revenue?
From https://allthingsd.com/20110210/myspace-is-certainly-for-sal... , "... the look-at-me attempt to suck up some attention from the media was riveting and appalling at the same time."
If I put out a press release saying I'd like to buy Facebook for a trillion dollars -- you know, to impress a girl -- it wouldn't be fair to turn that into a claim that Facebook now thinks it's worth a trillion dollars.
It actually takes some balls to come out and say that in the first email.
I think a big reason for having a movie about Facebook was all the deception and litigation that came with it. As far as I can tell, there wasn't too much between Tom's bank hacking and MySpace coming on the scene.
I wonder how many of those people will hear that somebody sold MySpace for $35 million and get excited thinking they're about to become rich by selling their MySpace too! :-)