Market Share makes sense if you're talking about retail, or browsers.. but a static recurring payment? Why would Netflix care if a customer decides to also pick up another streaming service, effectively cutting their market share in half, while they keep full revenue.
There's a dozen+ streaming services out there that people have picked up, but in my personal experience, very few, if any, people I know have cancelled Netflix- they're just spending more and more money on streaming as time goes on.
Netflix is still adding subscriptions at a good rate.
Once we get out of the house, I expect the TV streaming market to contract.
Stremio brings piracy closer to netflix feeling, but it happens that content doesn't match packs, not enough seeds and subtitles might require manual offsets, still quite darn good though.
So most people? About the last thing I want to spend my time doing is figuring out how to rotate my streaming subscriptions so I can watch what I want to watch without paying $100 in subscriptions per month.
Wait, when did the people who turned to piracy in the first place turn away so that they could “slowly turn back”?
I think its more “the pirate subculture will slowly update its rationalizations”.
Speaking from experience here. And it's not an isolated experience.
In the end it probably is caused by the stupid subscription models where you pay for everything (and you don't want 99% of it). Similar to all-you-can-eat it basically promotes mass consumption without too much depth.
I quit Netflix because there were only a few shows I really liked and the rest was just garbage. I really prefer buying single seasons on Amazon if that is possible. I hope this will be the future but i doubt it.
So I too subscribe to the evidence and personal experience that the choice between piracy and purchase is a choice of convenience and availability. There are many cases in which the pirates just offer better service and distribution.
95%+ people are not capable and/or bothered to do this. Even in my circle of friends from engineering school, where everyone pirated in college, we’re in our 30s now and I don’t know anyone who still does.
Renting a movie from YouTube on Linux devices does not provide a 4K or even 1080p stream on my Linux devices due to content protection.
And my ideal TV/movie watching experience is using VR, and Disney+ does not have a VR app (and using the browser causes a very annoying flashing/flickering left eye issue for everybody using that service).
For content I care about, piracy provides the highest quality viewing experience by far.
For casual content where suboptimal resolutions and very annoying flickering issues aren't as important I use Disney+ in a VR browser.
It really sucks that piracy provides a better experience.
I'm still pissed at Disney for canceling Gina Carano, so I might pirate the next season of the mandalorian if I still care by then.
Except not really because I’m far too lazy to put in that effort again.
(The reason Spotify is able to work is because in several large media markets, like the US, there is an existing regulatory regime and contract situation built for AM/FM radio, which allowed Spotify to get large catalogs at predefined rates. Spotify works because ASCAP and BMI existed.
Compare it to the onboarding process for Netflix or Disney+ on Roku. I know, that for the median Hacker News user, this rises to the level of "nuisance," not a serious impediment. The median Hacker News user is not a very good model for the median consumer.
On the other hand, I don’t see them doing that so much that the only player left in the market is Apple who then will get to call the shots again like it did before streaming.
So, I think Spotify will survive, but barely. And that’s what the networks should’ve done to Netflix if they don’t want piracy in the future. Except Netflix doesn’t have to have everything in its catalog. It can certainly say no to certain media if the terms are unfair. Maybe the studios saw that and think there is no other option. Just thinking out loud at this point.
Eventually piracy will become the more convient option for enough users.
Video feels quite different from that, though I am at a loss to describe it. I would either subscribe to multiple (I do now), or alternate subscriptions. Maybe that's because people don't re-watch shows nearly as often as they re-listen to the same songs. ¯\_(ツ)_/¯
It's not just about making more money. These companies have executives that need to show that they're creating a streaming service to increase their shareholder value. Hell, even if the service fails and they lose money, the executives don't care - that's what golden parachutes are for.
Now that netflix has shown the model works, companies aren't going to be happy sitting back even if they would make more money just selling streaming rights to their shows instead of creating their own service.
It's all about maybe, maybe they can pull it off and make more money. That alone is enough to cause this fragmentation to be inevitable.
These content/streaming companies are just making things much worse over the cable situation and will certainly force a certain number of people into piracy, and a certain number will just quit watching, and a certain number of people will just keep on building their own Plex server, even if they have to buy the DVDs at retail (which is certainly not a bad thing). The problem is some of the new content remains streaming only, not available at retail, so back to piracy you go.
Congratulations to all the decision makers in this industry.
Edit: an example of what I'm talking about:
I'm a USA resident and a big fan of the 24 Hours of Le Mans. For years I was able to buy a "pass" to stream all of practice, qualifying, and the race, from the FIA (who runs the race). A year or to ago - nope, no more, you have to sign up with "Motor Trend TV" or something like that, buy a subscription, and stream it from there. Not going to happen, I don't need another monthly subscription service that may make it difficult to cancel. I can literally NOT give the FIA my money to stream their race. So what do I do? You know ...
Yes kind of. Netflix was like “oh here is that great version. You just pay a fee then get content” and then everyone else was like “oh we want to make money doing that”. And here we are.
Cable is bad. Streaming services are a shitty evolution of it. I guess at least they’re online and don’t require much setup.
I don’t find any of these services worth paying for anymore.
The Expanse under Sci-Fi was stunning. Under Amazon, it's a meh at best. I was incredibly excited for Season Four, watched it, and came away wondering if Amazon had replaced everybody but the actors with a mixture of part-time interns and bags of slightly off-date produce.
Haven't bothered with Season Five. Just don't care.
Same for mainstream TV.
On the other hand, I watched a short (Overlord) set in the SCP universe done by an independent filmmaker, and loved it.
They didn't try and explain things to me. Just straight into the story. The characters behaved about as realistically as I would expect, and showed that the scriptwriter actually did some research. I would pay for full-length movies with this level of storytelling and production value.
In short: I don't need to pirate anything, because there's nothing I feel is worth my time to watch.
I don't doubt they will get a ton of mileage out of that but I hit the boundaries of Disney+ way faster than Prime Video or Netflix.
Netflix seems like it has to keep treading water (Producing more original shows) to keep up.
But yes, Disney+ is definitely a strong contender, specially with Marvel and Lucasfilms in their possession.
We’ve had steady price increases (currently $14/month for HD) and less of that content as all the “me too” services have popped up.
I think Netflix was right that they had to produce their own content. They’ve certainly had some successes but there has been a lot of (expensive) mediocrity and sameyness to some degree. I think the biggest lesson is you can’t simply throw money at content production, which they clearly have.
At $8/month I’d probably subscribe forever but I think I’m at most 1 price hike away from canceling. I just don’t think they’ve doubled their value proposition. Like they’re in HBO territory now and HBO has a much bigger moat of high quality original content (IMHO).
Netflix may be doomed (for me) to join a sub rotations with the likes of Hulu and HBO. Prime Video may well become my only permanent fixture as Amazon Prime is just too useful to me.
A study by a company I've never heard of published in a publication I've never heard of says that Netflix lost 'market share'.
This information is so vague as to be useless. How are they measuring market share? How do they count users like me who are technically subscribed to at least 3 of the services they cite (I'm subscribed to Netflix, Prime, and AppleTV. The latter two I got for free from buying other services, and almost never use.) Do hours watched count? or money spent (my amazon subscription is half the price of my netflix one and I only use it for prime shipping, and my apple one was free because I bought a phone)?
It's one of the best shows I've ever seen. From the plot, the acting, the music, the visuals, it's exceptional.
Previously I used to watch only netflix & hbo, but the world outside of western entertainment is rich (as one would expect), but I was only familiar with a limited set of choices.
This is my invitation to you to expand beyond netflix, hbo, amazon, disney, apple, etc.
Am I safe if I just stream this?
Don't know what you mean by "just stream it", but if you do decide to go elsewhere, I can't vouch for the quality of subtitles. The translations on the viki site are good from what I've been told. As compared to some other dramas that are on netflix (The Untamed, for example), which have comparatively poor translations.
We got it but it's more expensive than we envisioned it.