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We do need a glossary for dark patterns but it probably needs to be more comprehensive. How do we describe Reddit’s descent into an addiction oriented interface and all the various dark patterns they use to push their app?


Good catch.

The likes of Facebook, Snapchat, Instagram, and others, smartphones allow us to carry immense social environments in our pockets through every waking moment of our lives. Hence the "dopamine and social reward" one gets interacting in that social environment is what they use to get one hooked up.




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