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Perhaps market realities aren't convincing to you, but they're quite real. Capable CEOs demand much more equity than capable CTOs in the market.


I believe a much smaller difference than this article is warranted, since most of the equity is compensation for risk, but some reflection of market is appropriate.

I think the disconnect happens in "experienced startup land" where someone has a proven track record, and "scrappy startup land" where it's just two folks with a dream. I can't imagine scrappy startup founders ever having anything but equal equity. There's no market for their services as a CEO, and the founder that they're working with should probably be their best friend from college / work / equiv.

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