Facebook is quite unique in that they are like the government. No one actually likes them, but you don't really have an alternative. But once this cascades on to the rest of the ad tech industry, it will trigger another round of economic collapse which will probably crash the entire big tech bubble.
This tweet from the former employee suggests that many FB employees already know this, but the money is keeping them there. Once ad revenue stops flowing, it would be interesting to see what happens next.
>>They are 20 years ahead of any wannabe competitor.
Sounds an awful lot like the phrase "smartest guys in the room". Unfortunately, it didn't save Enron, because they were also the slimiest people on the planet.
On the other hand Microsoft has a monopoly for 30 years straight and they as well sometimes have controversial business practices and nobody is in prison.