Yup, it isn't perfect but provided that everyone is largely seeking the same goal (company success) it tends to get you to better outcomes.
Btw this can be true of other departments as well – for example, SaaS product marketing is often an entity that exists to serve internal "customers." Product management can be envisioned this way as well.
Btw this can be true of other departments as well – for example, SaaS product marketing is often an entity that exists to serve internal "customers." Product management can be envisioned this way as well.