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[dupe] Apple’s WWDC 2020 kicks off in June with an all-new online format (apple.com)
77 points by aaronbrethorst 17 days ago | hide | past | web | favorite | 36 comments



I will never get tired of how good Apple's marketing is at spinning a situation towards the positive interpretation. Excellent headline, Apple staff.


Yes, no mention of virus, corona, anything :)

I've been doing that too


This is going to be interesting. There's actually a lot more value in just running a virtual conference like this, because they can now involve so many millions of people who wouldn't have been able to attend otherwise. Both Apple's and AWS conference would benefit quite a bit from having all the content online and searchable at leisure.

There is that face to face element being lost, but really they should offer more accessible developer evangelists or support staff to everyone anyway.


It turns it into a different thing. Would-be attendees lose a lot of value - at least for me, the bulk of the point of conferences is the other attendees, not the scheduled events.


I'm thinking that Apple will try to do something a bit different besides just live streaming the conference talks. I agree that being there in person is of great value, but Apple may try to make it more dynamic. Like live Q&A sessions with Apple engineers direct from "classrooms" on the Apple campus. This could make attendees feel like they're having a 1 on 1 conversation rather than one person in a sea of developers.


Apple's recent ones are fairly easy to search (think this goes back to WWDC 2014): https://developer.apple.com/videos/

It's neat that you can click on the transcripts to jump to the appropriate place in the videos.


They have a few videos going back as far as 2012, but not all. There was a great (and still relevant) 2014 video I want to see again but they've taken down most of the videos from that era. Compare:

https://developer.apple.com/videos/wwdc2015 (103 videos)

https://developer.apple.com/videos/wwdc2014 (12 videos)

I filed a bug once and it was marked "Works as currently designed", whatever that means.


I am maybe the only one opening that page, expecting to see a good design and then looked twice to the header image trying to find some hidden beauty but couldnt?

I am not a designer but somehow this header image is not what I would have expected from Apple in the last years. Is it a statement of some kind or a deign trends that I am missing?


I think it's supposed to look like a laptop lid, presumably open because you are sitting somewhere teleconferencing. It definitely hasn't had the love put into it that most of their conference announcement art has, I would not be surprised if it was thrown together quickly over the past day or two as they decided to do this...


The design theme for WWDC2020 may be in flux currently, I imagine the graphics is going to be way more nice and involved closer to the event.


It's relating how techies put stickers on their macbooks. And this is the newsroom press release, they just need something simple for illo.


Also, the 'hello' is a reference to Macintosh

https://images.techhive.com/images/article/2016/03/56f95647b...


It's relating how techies put stickers on their macbooks. I get it immediately.


> The App Store is the world’s safest and most vibrant app marketplace

Anyone else love how no company can tell you “hey we don’t distribute through the App Store, you’ll have to sideload and run this totally closed binary blob with 0 third party auditing to use our product”?

I’m always seeing people on HN complaint that Apple doesn’t allow sideloading. I think it’s brilliant.


I can appreciate how safe iOS is, I think that’s a great default stance. It’s actually one of the reasons I’m in the apple ecosystem after hacking around on Android for years. In our sad reality of apps being more worried about monetizing then about respecting the user, it’s nice to know iOS has my back. But I really find the lack of being allowed to sideload apps frustrating and limiting. Sure, make me jump through hoops, but don’t tell me I can’t do it at all. Apple’s policy might be fine in the bass majority of contacts, but there are in fact situations where a user should be able to say “I understand your concern, but I know what I’m doing, and I want to do this for whatever personal reason”

There are plenty of things you can’t do for reasons beyond safety. I can’t easily load emulation apps for example. Apple doesn’t allow it because of copyright concerns, and there’s no way around that. There are apps that Apple doesn’t allow for business reasons.

And regardless, apps which use system APIs can absolutely be dangerous, but they can also be super useful or interesting or fun, and I should be allowed to make my own judgments rather than simply being told I’m not allowed to try something that might potentially possibly be dangerous.


The problem is that the second you add that escape hole, every company that wants to do shady things can ask their users to use it. To me it's analogous to asking for backdoors in software: "Please just let me get around the security procedures you've set in place. I promise I'll only use it for good and nobody ever will use it for anything malicious"


On the contrary, macOS proves that you can implement security measures like code signing and granular app permissions without forcing developers to give Apple 30% of their revenues.

You can absolutely implement all the security features of a centralized app store without running your own monopoly software store. The security features of the app store are independent from the business model.

Basically any desktop Linux distribution will show you how trusted software repositories can work in practice.


cool that their giving $1M to local organizations, I wonder what who is getting what.


Actually if it works it may be a tuning point. It just zoom. They can package it.



That half-black mac logo...

Am I the only one thinking transition to ARM?


The graphic is meant to represent the top of a MacBook laptop with the requisite stickers and silver Apple logo.


Yes, yes you are. It's a shiny mac logo.


I still miss the backlight.


No, that’s how the shiny metallic Apple logo has always looked ever since they got rid of the backlit one. See for instance product shots of the 12’’ MacBook, which IIRC was the first: https://www.apple.com/shop/refurbished/mac/12-inch-macbook https://www.imore.com/macbook/home


I was thinking dark mode.


me too but that was already released


Or the silver/black split could represent their consumer/professional split, as in the color of the Apple stickers and keyboard/mouse that come with the consumer/professional Macintoshes.

You really can't accurately guess what the symbolism in Apple's WWDC banners might mean. It's intentionally too vague to decode.


Seriously a June conference announced now?

Edit: Too blind to realize it is online 8-/. Now makes sense.


This is how Apple always announces WWDC. Last year's announcement was on March 14th.

https://www.apple.com/newsroom/2019/03/apple-to-host-annual-...

The announcement is really just for confirming exact dates. Everyone thinking about attending knows that it's in early June and isn't being surprised.


It's strange but I've noticed most conferences are planned in advance.


the announcement is about the conference being virtual. WWDC is in June every year.


I know it's a running joke about how Apple tends to exaggerate in their marketing speak... but the way how they're trying to sell this as "all new, innovative way of presenting a conference" without mention of current crisis is a bit distasteful :/


They mention it in the second paragraph:

“The current health situation has required that we create a new WWDC 2020 format that delivers a full program with an online keynote and sessions, offering a great learning experience for our entire developer community, all around the world. We will be sharing all of the details in the weeks ahead.”


> The current health situation has required that we create a new WWDC 2020 format


What would be tasteful in a conference announcement about the conference? They mentioned it just fine.




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