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If I can give my 2 cents, think about how you would like to write and publish, and where do you want to focus. I've tried to use static site generators (mostly Hugo), but in the end, I've realized that I spent way more time making little tweaks to my theme, creating short codes "to help me create content", than actually writing.

Now, I plan on just having a blog to myself, to post what I've been reading, with some highlights/notes, and for that, a free wordpress.com is way better than anything else, as it's very easy to add different types of media/embed content without a worry, and to use their android app to write on the go if I want.

So really, whatever you use, first decide on your ideal workflow, and then find the solutions :)

I didn't want to make the post overly long by adding a section on "failure modes," but certainly one of them is: spend a long time building and tweaking a blog rather than writing. I've done this too and work to avoid it.

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