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> Advertisement providers should deliver a usable product for their client where usable doesn't refer to ease of implementation for the news agency. They should make an effort to promote in stead of bothering people.

For what it's worth, this was Adsense back in the 2000s. At a time where banner ads were characterized by obnoxious "smack the monkey" flash games, Google's ads were clean, fast-loading, and un-obtrusive. They looked different enough from normal text to be clearly recognizable as an ad, but otherwise plain and tasteful.

However the sad truth is that, to some extent, bothering people is the desired goal of advertisers. Their goal is to get the attention of a customer and if they annoy some others in the process, it doesn't matter because the one customer they did get is worth it.




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