Quote near beginning to put things in context of where we were back in 1994 :
“ To participate in the pilot, hungry Santa Cruzers need computers with Internet access and a version of an Internet interface program called Mosaic.”
But other interesting predictions:
“Instead of simply letting people order a pizza, why not let them design it as well? Instead of showing an ordinary menu with a list of toppings, show a picture of a pizza with the toppings clustered on the side.”
And then :
“Why not customized T-shirts? Log on to the Internet and browse through assorted logos and designs. Mix, match and modify them to suit your interest. Then superimpose them onto the virtual T-shirt on the screen. Hit the right key and within 48 hours your new shirt is Fed-Exed to the desired address.
Of course, this network designability concept easily extends to bouquets of flowers, boxes of chocolates, fruit baskets and the $6.85-billion annual market in mail-order clothes shopping. It would be perfect for all kinds of gift giving.”
It thinks that just offering a cart is a waste of the internet's potential rather than worth the billions that it is.
The article was pointing out what ordering over the internet with computers can potentially add to the ordering experience. Using the "web" in the same way one might have used a fax machine isn't particularly interesting then or now.
"Surely, a lot of those people would be prepared to pay a little premium to custom-design their own pizza [with the visual pizza builder online]."
No, users will NOT pay extra to custom design a pizza online. They will simply expect it.
(obligatory xkcd-everyone-knows goes here)
Whoever does this for Mongolian BBQ delivery will be the next Bill Gates.
For even more irony, Pizza Hut’s and Domino’s pages from the mid-90s are more blind-accessible than the meth-addled versions of today. We’ve somehow regressed.
Google wasn't dictating how websites are developed/optimized back then.
Not that hard.
Also, there is no way I'd just call in and say "Pickup, a large pizza, half pepperoni, well done" because that just seems incredibly rude so calling would take even more time. Much easier to load the website/app and enter your pizza
Aren't all of you glad that you can use Vim or Emacs, as you prefer?
Aren't you all glad that you can shave your yak in a bike shed painted exactly the way you prefer?
I can't imagine you've ever called a pizza place. It's a business transaction, there's no pleasantries on either side. It's not rude. They want to move on with the business as quick as you want to hang up.
Maybe it's just a North East thing but my calls for pizza are about 10 seconds long and I've never thought "Gino is being rude, he didn't ask me how I was doing"
Literally two words from me. A perk of being a regular customer perhaps, but honestly I order pizza maybe two times a month, not that much imho.
I suppose there are some advantages to having all your account info already stored if you're getting a delivery but that's not an option for me.
Haven't ordered from Pizza-Hut online, but ordering online from Dominos was absolute hell. There is no way to view your total without clicking through to checkout, and prices aren't listed. So the only way to find out what a specialty pizza costs is to add it to the cart, dismiss all the upsell popups about adding dessert and a soda, then view the cart.
Plus, even on a desktop computer with a decent connection it loads so much crap. The page ends up being heavier than Youtube, and I fail to see why I need to load as much resources to order a pizza vs. watch streaming video. Not worth it, especially as their pizza is neither particularly good or particularly cheap.
* Ordering could easily fuck up somehow. Eg. Send multiple identical pizzas cus you pressed the button multiple times, cus the 1st time u pressed it nothing happened. I read about this actually happening recently.
* You dont get confirmation from a human.
* You cant ask questions and get answers from a human.
* You could only order what the app allows and nothing else.
* You'll probably need to register / login, forget your password, reset it, etc. etc. It will take a lot longer.
The big problem with customer service nowadays is thats it's impossible to get hold of a human you can tell your problem to, and who will hopefully deal with it (eg. google)
In both roles, online ordering was worlds better than a phone call.
As a Domino's employee, it was a lot easier and faster to get an order from the online system. It was often more accurate too. We didn't have to ask the drunk customer to repeat their order multiple times, then have them rage at us when we delivered what they ordered, only to find out it was not what they thought they were ordering.
As a customer, it's faster and more efficient to order online. I can save a custom order and have my really weird Frankenstein pizza ordered at the click of a button. Also, payment online is far easier and more reassuring than handing over credit card details on the phone (and don't get me started on cash).
I don't think I've ever had an online order experience any of those problems. On the other hand, I've had countless phone/human interactions that have led to order screwups, usually misspellings of my name/email/phone number despite my spelling it out for the person.
Ordering pizza online takes me less than a minute. If I called I'd still be on hold
The book clearly states that Americans excel at four things:
high-speed pizza delivery
I expect it was more recently put online from the archives, but retaining its date of authorship (as it should) rather than being originally published online in 1994 and remaining there since.
I remember thinking to myself that was a ridiculous idea, because all of the stores would have to be wired up to the Internet, and who would do that?
That ignored, of course, the possibility that a central location could take the orders and communicate them to the individual stores (which is how it worked for phone ordering at one point, maybe even today), and I completely whiffed on the future ubiquity of the Internet.
You could have made a fortune betting against my computer prognostications in the 90s.
Wait, really? I worked in several pizza restaurants around the early 2000s and we always took the phone calls directly. It was very common to get questions about stuff like directions and opening hours, or weird special requests, which I can't imagine working very well with a remote call center setup. I don't want to doubt your claim, I'm just surprised to hear it.
I agree though, it was very surprising.
People called a central dispatch and we received printouts of the orders. We would call the office to let them know our current projected delivery times, but other questions they could already answer.
When they revealed the iPad I was in an industrial design class in college and we relentlessly mocked it, sure that it would be a flop.
See, this is something you have in common with the people who get paid to commentate on this stuff as though they knew anything about anything.
If it weren't for the fact that you've just been honest about your less than perfect prediction record, I'd suggest a career move! :)
> PizzaNet is Pizza Hut's Electronic Storefront and is brought to you by Pizza Hut® and The Santa Cruz Operation®
What, the original SCO, THE Unix company, built the website for Pizza Hut? The original SCO dissolved in 2001, so it must be earlier?
Presumably someone at SCO thought an online pizza ordering service would be a good way to demonstrate the value a Web site could have for businesses. And that demand for Web sites would in turn mean demand for SCO's Unix products.
Seriously, what was the CEO thinking about?! I guess Caldera Systems purchased SCO, thought it was a good deal, but they suddenly found the days of commercial proprietary Unix were ending and the purchase was a mistake, and this is how they started its assaults.
src : wikipedia (donate if you can!)
It's funny, the favico (modern asset loaded from the root of the domain automatically) outweighs the entire page by a factor of 4.
Edit: weirdly, it loads one now.
On our local BBS list, there was one named Pizza Hut and it was just a UNIX login. We'd dial in and try a few passwords then get booted.
One day I was at a restaurant with my parents, and sure enough, there was a terminal behind the counter with that same login prompt! I figure some employee must have leaked the phone number or someone found it wardialing.
> someone found it wardialing.
Aha! It was the amazing days, you just dial a bunch of numbers in your area, and you get all sorts of exposed mainframes and servers from various organizations on the phone line. It was the origin of the common hacker trope.
Today, computers are ubiquitous, but most of them are embedded devices, IoT, smartphones or PCs, you can never find a mainframe in the wild again, the green-blinking CRT terminals from the 80s and the impression of "hack everything" is long gone,
* PIZZA HUT INC. *
* PHI proprietary information: the enclosed materials contain *
* proprietary information of Pizza Hut Inc. and shall *
* not be disclosed in whole or in any part to any third party *
* or used by any person for any purpose, without written consent *
* of PHI. Duplication of any portion of these materials shall *
* include this legend. *
** HTML index.html
** DESCRIPTION Home Page.
** Date Who Comments
** ---- --- --------
** 08/18/94 SCO created.
- 1990, Don Hopkins uses the PizzaTool to fax a pizza order.
- 1992, Snow Crash is published. Readers imagine interconnected virtual worlds and action packed pizza delivery. Often quoted book in regards to internet, MMORPGs and pizza.
- 1994, Pizza Hut's Pizza Net allows users in Santa Cruz to order pizza.
- May 22, 2010, Laszlo Hanyecz buys two pizzas for 10,000 bitcoins (valued at around 30 USD at the time).
10,000 BTC = 63,317,800 GBP or 82,204,100 USD as of 2019-10-21 at 16:00 UTC
A lot of pizza these days.
Slashdot discussion: https://entertainment.slashdot.org/story/04/05/07/138238/piz...
Archive of project homepage: https://web.archive.org/web/20040508090713/http://www.beiger...
(which was a host at the Helsinki University of Technology, I think it was a Sun box).
The cert loaded on pizzahut.ca is for shortener.secureserver.net. The cert for www.pizzahut.ca is good for *.pizzahut.ca, but they're just not loading it for pizzahut.ca. :/
1080p Harvard compsci lectures available for free would have been a pipe dream in 1995.
and high-speed pizza delivery."
—Snowcrash by Neal Stephenson
You don't have permission to access "http://www.pizzahut.com/assets/pizzanet/home.html" on this server.
This could have been the old Pizza Hut web site, but I think this is just an error, maybe due to server load?
Advertising kinda ruined the internet.
I just emailed their support, gave them the details, and they fixed it and gave me a $20 card. Was a nice transaction.
Imagine telling them back then that someone could fill out all the details on the website, choose their pizza and customise toppings AND have it delivered by a robot.
They'd think you were high!
(Full disclosure: I tried the pizza. It was... not very good. Amici's next time!)
Fascinating to watch technology go from world-changing bleeding-edge to archeological discovery.
<BODY BGCOLOR=#d0d0d0 TEXT=#000000 LINK=#0000ff VLINK=#5500cc ALINK=#ff0000">
Oh they have Google Analytics and a link to a now-404-ed JS https://www.pizzahut.com/akam/11/6df12bd5 . It is like they tried to maintain/upgrade at some point.
The full name Santa Cruz Operation only refers to the original SCO company (which sold itself in 2001), not the SCO Group which purchased SCO and turned its name into a dirty word. Unlike the SCO Group, the original SCO was old-school commercial Unix, but it didn't have such a bad reputation. Quite a few hackers in the Unix world worked with the original SCO.
Seriously, what was the CEO thinking about?! I guess Caldera Systems purchased SCO and they suddenly found the days of commercial proprietary Unix were ending and the purchase was a mistake, and this is how they started its assaults.
Unlike the SCO Group, the original SCO didn't have such a bad reputation. Quite a few hackers in the Unix world worked with the original SCO. Also it used to hold a Unix conference, speakers included Linus Torvalds.