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> I'll gladly accept those on a webpage so that the content creator can make a bit of cash.

Why do you feel like your attention should be for sale? There should be no advertising on the web. Content should be free or cost money, and the cost should be transparent. Advertisements are just socially accepted psychological manipulation. We can do better.

That's a completely different discussion though. Personally I'm not offended by seeing a brand placement if it helps the content creator and is transparent (meaning I know it's an ad, and it's not collecting data about me).

Bringing it to a physical example, if I walk into a store and see a product placement or physical sign advertisement, I'm not that offended by it. But if they started fingerprinting me and taking my picture under the premise of selling me more stuff... I'm offended by that.

I don't use any of the methods they mention there (although I know that they can use my credit card info to track me as well).

But, yeah, I'm still offended by that. It doesn't justify the widespread behavior on the internet to me, they're both bad.

You may not use the CCTV in stores but I can assure you it is using you.

Source: I set up this tracking for a retailer.

Contextual ads is fine. An ad for a gadget when I searched for the gadget is fine. An ad for the same gadget next to an article about similar gadgets is fine. An ad for the gadget on Facebook because I searched for that earlier is not acceptable.

Anything that remembers anything about me or my behavior is distinctly off limits. I don’t care if your site or business depends on it. If you use a an ad network that uses tracking cookies to show ads, you’d business model is flawed and your business should die.

By "we" do you mean only people who agree with you? Or do you accept that in a democratic society there can be ads? Personally, I don't block ads on principle. I simply don't visit websites that feature blaring over the top ads or otherwise feature annoyances. When you block ads you are explicitly signalling that you are receiving something of value by visiting the website. I prefer to not send that signal.

>When you block ads you are explicitly signalling that you are receiving something of value by visiting the website.

This is not the case. I have visited thousands, perhaps hundreds of thousands, of websites in which the content was not valuable to me, and I blocked those ads, too.

When I block ads, I send the signal that my attention is not for sale, and moreover, the content creators' business model is not my concern. Eventually, if they get the enough of these signals, they'll find a new way to make money.

You think you're doing that, but in reality the site thinks they're hot shit, and people just are annoyed with the ads.

Except you're also blocking their analytics scripts, so you don't send any signal at all.

You don't need scripts to know who visited your website. Scripts can potentially tell you how many are blocking your ads though. But its always a cat and mouse game. I prefer to simply avoid sites that show shitty ads.

They should learn to do the job correctly and look at the server logs too.

I'm not saying you're wrong.

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