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Is this just not classic recency bias? Many TV shows feature a gay couple/character, and gay marriage was in the national news for years. People are shown examples through media constantly, and therefore think it's more prevalent than it really is.

This applies to almost all issues too, plane accidents being one of the more obvious ones (plane travel is many times safer than car travel, and yet many people don't see it that way).

Thinking Fast and Slow is a great book that covers at length recency bias and its affects [1]. Quite eye opening to me was one study where people were asked to spin a wheel with 1-100, and then asked how many African nations are in the UN. The number on the wheel had a profound affect on the number people picked [2], despite the fact that the number on the wheel should clearly has no meaning.

[1] https://www.amazon.com/Thinking-Fast-Slow-Daniel-Kahneman/dp...

[2] https://www.realclearscience.com/lists/10_problems_with_how_...




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