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That does not match how I think of the semantic web at all. For example:

> make your own custom tags that describe the intent of the document

If you make up your own tags for everything then to a visitor (human, bot, indexer or otherwise) it describes nothing, since those tags only have that meaning on your site (and worse, they have different meanings on other sites). Semantic web or RDF or Linked Data or whatever you want to call it is not about describing your document within the context of your document, it's about making sure your document is understood in relation to all the documents that link to it and all the documents that it links to.

I looked up what the semantic web actually is and you're right. But at the same time, I was surprised to find that it's all properties! The tags are all divs and spans!

I guess the semantic web is orthogonal to this discussion. My apologies. I guess it's another buzzword that was thrown around for a time. In that case, assume I meant web components whenever I said semantic web.

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