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Except that so few people make money broadcasting on Youtube, it's very likely they'd make more by learning how to maintain their own streaming platform and using that knowledge ('consulting') to less technical (but more creative) people who think they can make money broadcasting on Youtube.

You should probably invest some time learning how incredibly hard and costly it is to make a streaming platform. Youtube can only do this at low costs because they do it at scale.

Also, The only people who could do this are already making tons of money. We're talking about people with high technical skills, not the people posting ASMR videos.

You also need to attract viewers to your platform, which is no small feat.

Well, yea, not just youtubers but also farmers, janitors, receptionists, construction workers, and so on could probably make more if they were instead competent dev ops engineers.

Of course, this gets at another reason why owning your own platform doesn’t make sense, which is that web infrastructure is a specialty that most people have no interest in, and if they did, probably limited innate ability and training.

If it were that easy for people to suddenly pivot into a 6 figure salary field...more people would.

If they actually made more by learning how to maintain their own streaming platform and offering that knowledge to less technical folks, nobody is stopping them from doing so.

I suspect such an industry does exist, but it's quite a bit smaller than both the number of people profitably creating content on YouTube and the number of employees of YouTube itself, which tells me that maybe the risk-adjusted returns of it aren't as great as you think.

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