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To put a finer point on it, they'll pay a lot of money for tools that require less-skilled labor to operate. They will gladly spend a lot of money on Tableau to avoid paying the salary premium to have "those who program" build them an analytics system. It costs much less to hire business analysts who don't program (aside from SQL).





Now if they just taught business analysts how statistics work.

If I had a dollar for every time someone showed me a wrongheaded graph they were using to make business decisions, I could retire.


There are varying degrees of skill and competence in business analytics just like there are in software development.



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