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Indie publisher here. I deal with B&N through several programs they offer. They have real market power in areas like college bookstores and sales to schools. I think it's possible to view the website and its ebook platforms as brimming with a lot of untapped opportunity.

And while they sometimes have some fantastic initiatives, they really struggle with execution, such as the launch of their self-serve ad platform in February (http://leanmedia.org/bn-botches-ad-platform-rollout-can-it-r...). The print-on-demand launch (http://www.barnesandnobleinc.com/press-release/6_28_16_nook_...) was also a miss, which I think relates to its siloed and bureaucratic nature.




> They have real market power in areas like college bookstores and sales to schools.

They used to, but Barnes and Noble (ticket: BKS) (the firm being discussed here) does not, AFAIK, any more, because Barnes and Noble Education (ticker: BNED) was spun off in 2015, and is a separate public company.




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