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If totalitarianism ever comes to the US, Google would not be able to prevent the totalitarian regime from making use of its data-collection systems. A good analogy would be building a nuclear reactor on a site which sees very rare massive earthquakes. Apple in contrast has acted responsibly by designing its systems not to centralize or concentrate the data in the first place. That is, the unencrypted version of the data and the encryption keys stay on the iPhone.

Second, Google uses personal data combined with machine learning to optimize "user engagement" (roughly, hours spent on the service) because that has been proven to be a good predictor for how resistant an internet service is to competition or disruption. This optimization of user engagement has a bad effect on the productivity and perhaps the mental health of individuals and families and has a bad effect on our public discourse.

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