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This assumes that an endless array of small media sources is more difficult to control than large ones. I'd say that's false. An endless array of small media sources can just as easily be all traced back to a single controller. That's actually the business model of Sinclair media, for example.

But because smaller media sources are forgettable and have fewer eyeballs checking them, there's no record when they do something unethical like the large companies.

Rathergate would not happen with some small, forgettable news source. The falsehood would be pushed and unquestioned because nobody wants to play whack-a-mole.




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