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... That’s far from what I would call an acceptable ux.

So make an add-on which does the same thing with whatever UX you want. It's a good project for you. I look forward to using it when you're finished.

Alternatively, use one of the media downloading add-ons which already exist.

Mass adoption doesn’t want to use addons or go in to the developer tools. That’s my point. I know how to do it but even for me it is not intuitive.

Your point doesn't address the fact that you can have the same right-click problems with GIFs as with video files. The file type doesn't matter, the page structure does.

The great mass of people don't care about saving media assets from a page. There will never be mass adoption of this, no matter how easy it is.

They do though. For example love to share memes to each other and with phone it’s as simple as pressing the image for a long time. Video formats do need the same kind of actions to compete with the ease of use of gifs.

They don't though. You're in a bubble of a minority use case.

Video formats don't need to compete with GIFs. That competition is already over. GIF files are too big to be practical at scale. Video won the file size war a long time ago, which is precisely why Twitter "GIFs" are videos.

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