I would agree with this. I have a number of friends doing Data Science consulting (PowerBI/Tableau/etc), and it seems like they average out around the $180-200 range. I think they're undercharging, and I've had no problems getting business/repeat business up to around $250. Beyond that and you're in the bailiwick of the Accentures and their ilk.
The more projects you do, the more repeat business, the better you get, and the more you learn to not underprice you work (which helps you focus on the good projects where you can have the most impact). It pretty much compounds.
For the hourly stuff, I've had very little pushback until I get much above $250. Most of that work is break/fix. As above, I much prefer to do project based work and bid on a project by project basis. (Gives me incentive to work harder/faster, and gives the customers a predictable price. I've found a lot of them are wary of open-top ended contracts).
The more projects you do, the more repeat business, the better you get, and the more you learn to not underprice you work (which helps you focus on the good projects where you can have the most impact). It pretty much compounds.
For the hourly stuff, I've had very little pushback until I get much above $250. Most of that work is break/fix. As above, I much prefer to do project based work and bid on a project by project basis. (Gives me incentive to work harder/faster, and gives the customers a predictable price. I've found a lot of them are wary of open-top ended contracts).