I'm surprised Magic Lantern hasn't been sued out of existence by Canon. Canon is notorious for holding back simple software features from entry-level cameras to price differentiate. Customisable firmware is a threat to their business model...
For the same reason I'm curious that Sony is not more open - their strategy appears to be the opposite of Canon, throwing in the kitchen sink of features into their entry level bodies. And yet they have removed tha ability to load Android apps onto their latest cameras...
Conversely, Magic Lantern is a reason for consumers to pick Canon over Nikon or some other camera brand. I imagine there are also at least some differences in the quality of sensors between high-end and lower-end DSLRs?
For the same reason I'm curious that Sony is not more open - their strategy appears to be the opposite of Canon, throwing in the kitchen sink of features into their entry level bodies. And yet they have removed tha ability to load Android apps onto their latest cameras...