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It's so hard that the few people who can manage it earn billions of dollars. So don't expect an easy recipe for success.

The founding team needs someone who understands the technology very well, and can build at least a prototype themselves. They need to be good at identifying the best people to hire, convincing them to join, and motivating them to solve the important problems for the business. And they need to convince customers to start using a half-baked version 1 so they can get feedback and improve the product.

Founders At Work [https://www.amazon.com/gp/product/1590597141] has good stories about how things really happened at several companies.

I agree strongly regarding the book recommendation; it’s a really really good book.

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