The Zero is advertised as being $5, and it makes me angry every time, because it's not possible to buy it at that price.
Every Pi retailer either has a one-per-customer limit, and charges shipping, or, charges up to $15(!) per Zero if you buy more than one.
So it's essentially a $15 device being advertised as $5. I shouldn't be so annoyed about it, but I can think of so many cool uses for multiple Zeros, and I just can't get them.
They sell the Pi Zero (W) at such a low price to promote the platform for educational and non-commercial purposes. However, the margins are so low at that price that they cannot afford to sell in bulk. They apparently do offer bulk buys (>500 ) at higher prices.
The few options to buy multiple are to buy kits (which basically pass that bulk pricing in the form of overpriced accessories), or at a higher price (e.g. I see $22 on Amazon), or be very patient and keep ordering.
Typically, ordering in bulk is how you _support_ low margins, by amortizing all the various fixed overheads. What I suspect you mean is 'the margins are negative, and we're hoping to make it up via attach rate.'
BTW has anyone here found the 'introduction video' Techcrunch mentions in the article, that they say makes such a good case for the store? The only one I can find is the music video one that really doesn't make a case for anything. Unless that's the one they mean? Confused.
The aim is to pull in real people with single sales, both to grow their community and support further sales down the line of more powerful hardware.
Bulk selling these to industry for [near]-disposable application doesn't help the organisation or its aims. It also forces them up another rung of production capacity and warehousing, which is a serious expense.
personally would have rather seen them priced at a value it could be bulk ordered. As many others pointed out, they are neat to build multi node projects or prototypes of doodles with.
"* In effect, since the Zero(W) would cannibalise sales from the other models, we lose the profit margin we would make on the P3. Cannot afford to do that in quantity."
Or, more specifically, their intent is to undercut any manufacturer that would want to make a very low cost board at a sustainable profit margin to prevent one from taking hold.
You can buy as many Orange Pi Zero's (with WiFi) as you want, any day of the year for $12.76 (the price goes even down slightly if you buy more than one) .
I have an open source project I've been working on for some time, it's based around the Pi Zero W, however, here in the UK it's practically impossible to get more than one Zero W unless you order individually from each site and pay shipping individually for each. Even then, you'll be paying at least £12+shipping per unit. It's wasteful and needless to do all this individual shipping.
Is not just a case of buying individually until I can get all the Pis I need, because once I release, if users have the same issues getting the hardware, the project is pointless.
For now the project is sitting on a shelf until I find an alternative platform or Pi stops this 1 unit per customer "shortage".
I struggle to see how your inability to buy lots of Pis disagrees with that.
Where did you get that idea? From the raspberry pi website:
> Our mission is to put the power of computing and digital making into the hands of people all over the world.
From my point of view, the fragility of having to deal with a microSD card makes a Pi-like solution a complete non-starter if you want to scale.
(need the additional benefits of a full Linux stack) && (the modest hardware of the Pi Zero W is enough) && (are shipping stuff at scale yet can live with the flakyness of microSD)?
This thread just shows how confusing the situation is, and it isn't even clear to me that it helps in promoting the education side, further it damages the brand and puts people off buying.
Why not have a school and student channel, so that they can buy at $5. And then sell it at a higher cost retail? Everyone knows where they stand, schools can bulk buy $5 zeros, which presumably they can't now. The current system just seems to be a mess.
The price really is a lie for consumers. Maybe $5 refers to the price they sell to distributors, who need to mark it up.
If you want 2-5, it's $10 each, and if you want 6+, it's $15 each.
This is exactly my point. It's asinine to advertise it at $5. If you don't live near a physical Microcenter, it's not even $5 for one, because they charge shipping too.
Hard to blame the market for correcting, they're worth way more than $5.
In the absence of component shortages, they could up production of Zeros by 10x or more if they wanted to. And the Zero barely has any components, so a component shortage seems unlikely.
If there's such high market demand that the product constantly sells out when offered for the MSRP, why haven't they just told their manufacturer to make the next manufacturing run much larger?
My kids school has a "chocolate table", at their fair, you pay a pound and win chocolate, it sells out really quickly. Why don't they procure enough chocolate to meet the high demand?
Or, other are asking "why don't they price out the poor kids - there enough to seek only to the rich kids at a higher price?".
AFAIK it's not the RPi foundation's policy that RPi are unhealthy or that they should be kept out of the hands of children.
So I don't understand what you're trying to say with your analogy?
The fact that they haven't strongly implies that they are selling it at a loss.
Don't take this too harshly, but the Raspberry Pi foundation's goal is to encourage young children to learn about programming and computer science, not to subsidize the IoT hobbies of wealthy adults who already have careers in computing.
There have been campaigns to get RPis into schools for free, but for the most part, they gather dust there.
Whatever their original goal, they might as well embrace their only successful market and stop using 'it wasn't meant for you' as an excuse for every engineering mistake they make.
The RPF's work is better in that it's both cheaper and a more joined up plan with both kit and teacher resources. A big part of their work is running courses for teachers but training people takes time. That goal is expectedly still ongoing. The code club stuff they do seems pretty successful too. I have no doubt they will continue what they are doing and I think it's the correct strategy.
There are plenty of other SBCs out there now (in response to RPi) which can embrace the consumer market as you desire. It sounds like you are looking for something that meets everyone's requirements; a product that makes no compromises in features or cost. I wish you luck.
But I do understand why the lower spec, lower price point devices appeal so much to hobbyists and makers. These people actually buy and use RPis in significant numbers, unlike the schoolchildren whom they keep aiming at and failing to reach. These people are the only reason for the RPi's success.
The RPi folks would be better to acknowledge and take credit for the important part they've been playing in the maker and hobbyist movement and plan their future devices on that basis.
Interestingly, they also felt the microbit had been much more successful and accessible, so I guess it's not a lost cause to create a product for that market.
But it's interesting the microbit was considered more successful in your group. Perhaps having the name of the BBC behind it gave it more weight. Or the fact they gave them away free to younger children.
Yeah that's what I said?
Those risks are worth it, perhaps, to achieve higher profit. But if the risks are merely to satisfy some demand for cheap gadgets, rather than meeting the educational aims of your org, then "there's more to life, let someone else do that".
"Asinine" means "extremely stupid or foolish", and it's a very harsh term. Are you sure it's the word you were looking for?
Edit: oops, just checked and the Zero W is indeed on sale for $5. I think this is a recent MC discount though, and the official price is $10, which is still reasonable. It also puts the $15/ea for 2-5 units in a better perspective.
How are you able to build these with Pi Zero?
It would be fine if you were allowed to buy more than one, because then the cost of shipping per unit would be negligible, but you're not, you can only buy one.
So it's totally fair to include the shipping cost, because there's no alternative.
Now there's one!
Do they not want to?
Why can't you just pay $15 for them?
Considering how many others are saying what you're saying, I'm sorry, but I'm not going to share what store I'm referring to.
High-demand cars often sell for well over sticker price. A few recent examples are the Civic Type R, the Focus RS when it was 1-3 years old, the BRZ when it came out... Demand is higher than supply, and vendors (car dealers in my car reference) are profiting from that.
I understand your outrage, but the fact that multiple vendors are selling at this high price means that the market is saying the product is worth it. If you choose the perspective that the Zero is a $15 board which you can occasionally buy for $5, you can be free from spite and simply decide if you want one. Ten bucks and a slightly different perspective is a small price for tinkering and being free from anguish!
>1 at $5.00 each
>2-5 at $14.99 each
>6+ at $19.99 each
(Although looking at that now, the cheapest board is still about $9)
I'm not saying that to downplay the RPI - the community it has around it is great, but long gone are the days of trying to get Linux running on a random arm board. And I should know, I have over 100 different arm machines at my place.
Any build that doesn't start with a multimeter, a soldering iron and a TTL->USB cable is pretty straightforward...
(A wee pang of nostagia there when I saw it mentioned)
Happy days :)
How would you go about doing that? Any guides out there for something like this?
I get the limitations on manufacturing, costs, margins, etc. But they could just advertise it for 10E, sell it for 10E and actually make a profit that they can use to improve the product, drop prices later, etc. If I end up paying 10E anyway I'd prefer it if the ad didn't tout "Only $5". It's misleading no matter how much I like the company who's doing it.
edit: found the announcement: https://www.raspberrypi.org/blog/raspberry-pi-zero-w-joins-f...
But this means the original Zero was marketed at $5 which was still never the case where I live (10-20E was/is the norm, maybe courtesy of the shortage). This being said I bought them either way. It just felt a bit disappointing when the expectations set by the promotional material weren't met when ordering the product.
Now imagine a fixed configuration car being sold at double the price. Car ads usually have a fineprint “config used in the ad includes bla and bla and costs this much”.
Where it is like the car industry is when they advertise fuel consumption or emissions numbers that are never achievable in real life. And in that case I feel the same.
People who complain about the cost making their projects difficult should speak up about the alternatives they’re jumping to instead.