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> The resulting backlash and legal ramifications would be so huge it just wouldn't be worth it.

Are you sure? I don't seem to remember too much backlash from this, which was pretty similar:


Or this more recent story:


The first article isn't anything nefarious.

> However, Apple's practice of sharing Siri data with third parties [to provide and improve Siri, Dictation, and dictation functionality] is perfectly legal and outlined in Apple's iOS Software License Agreement, which Siri users are required to accept.

I mentioned using the voice data to market "without permission." That's my rationale. All of these scary location tracking this, retargeting that methods are always buried in a privacy policy somewhere. But when you start doing it on the DL, that's when you get in trouble. So the cons greatly outweigh the pros for any sane company.

And of course the second article is an isolated case of human error. Nothing to do with violating privacy for profit.

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