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> That was made possible when I took a couple friends (who are salespeople) out for drinks to tell them what I was working on. Afterwards they both said they would try to think of people to refer me to.

Thomas deserves all the credit for building and selling his business, but the value of this point here is critical, in my mind. IMO key takeaways are (1) knowing lots of people helps a lot, and (2) asking for help/daring to talk about your project helps a lot.

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