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I joined a startup a few years ago and I did see this in action. The founder was such a believer in his vision he would go to whatever door he managed to get through and was selling them his mock-ups. He is not technical but he has go a good eye to UI and also had great idea. When I joined him (I'm technical with no eye to UI and not very good at human relations) he already had customers aligned (no product yet) and also won 4 desks in local incubator (big brand's incubator...) I found this astonishing and to date I am under impression trying to learn from him where I lack.

I've worked at a couple startups where we would speak MVP with our lips but our actions did not follow our words. None of them were ultimately successful.

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