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Basically, your brain has two ways of operating. You have your slow, deliberate "rational" side, and a fast heuristic side. There are well documented[1] biases that influence our answers.

After you've practised and gotten good at something, you've got your brain to start using the fast side to handle things. For instance, bike riding. At first, you're consciously thinking and trying to control everything. After a while, you get heuristics that take over and it becomes natural.

This happens in a lot of subjects, as far as I can tell. So, you shouldn't trust your intuition blindly. But understand the biases you're likely to have and how your brain is immediately popping up these ideas can be useful. Perhaps intuition can be more powerful because it's our brain using some fast ways of coming to a conclusion?

http://www.amazon.com/Heuristics-Biases-Psychology-Intuitive...




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