I can imagine the situation where you would want an expert, but for me that would be more when I'm trying to fix a specific issue (users don't convert well on page X), and I don't have a specific problem. Right now I mainly want feedback to validate my core concept, and really that needs a certain volume of opinions.
OP, I'd suggest splitting the pricing: $X for an expert opinion (I think you could go quite a way above the current $5 here), or $Y for N opinions from random people who might fit my niche (you'd need some broad categories somehow though).
I will think in your idea of splitting the price. The true is that "in a way" I did (you can buy specific experts) but some people say to me that the price is too low... But it's hard for me to upraise the price without any sell :S
The goal is build a marketplace where people can share their expertise and get money or get feedback for your idea, product, website, etc.
1. A website where you uploaded a design and was guaranteed feedback on it once you gave feedback on someone elses design.
2. Exactly the same, except purely though email. You'd email your design to X@Y.Z and you'd get another one in your inbox that you could reply to. Once that was done, you'd receive feedback on your design.
Oh and as a bonus I also have this page, that I've never shared anywhere before http://jontelang.com/feedback/.
On your site, this looks nice however for the 'see roasts'. It is unclear if the roasts there are free ones or kinda the proper paid roasts.
You are the second person that say to me that the "see roasts" button is unclear. Message received! I will change it right now
Couple of suggestions :
The folks with good roasts rating can be invited to become experts that ways you are incentivizing everyone involved to give good and proper feedback. Bad roasts get negative points (a la Karma) and this can be used to determine the payout. I usually don't like changing the entire pricing/biz model for folks but i thought this might be something that you can look into.
The only thing that irritated me a bit was the color, i agree that red can look slick but the sharpness is a bit too much?
Regardless really good idea, well executed. Best of luck :)
Now I have a 'point' system (like karma) and the goal is to reward better roasters with free roasts, become an expert and more! I will take in consideration your suggestion!
The color is true that maybe is too "strong". I will try to improve it.
I will take a look what is happening and try to resend you the mail. If you have some problem, you can reach us in "email@example.com" and I will be glad to help you!