>All well intentioned gun enthusiasts should support it.
Really black/white argument there which the issue is not. And nor is this topic. There should be more nuance in GDPR, but there isn't which creates a lot of discomfort.
>It's not stopping any well intended company from fairly using data.
It actually is, but whether or not that is an overall good thing is yet to be seen. Certainly, they did some level of testing before proceeding.