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The projects emerging to build a P2P Web bring an additional non-monetary reward system to this, which is that in return for publishing good content, you get readers/viewers who are willing to help offload server costs.

The naive implementation might work by simply reseeding, say, the Wikipedia articles you've already got in your browser cache to whomever is also interested in them.

There are also UI concepts, however, to give you fine control over how much and how long you're willing to help seed. (Like [1].)

The latter might end up being the currency of low-friction microtransactions that actually stands a chance of taking off. The downsides here are that it only helps in offsetting distribution costs, but it's not good for turning a profit (i.e., funding the creator's real life living situation). It might be fruitful to create a more fungible currency on these principles, though.

1. https://twitter.com/taravancil/status/983361106461720576




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