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Searching for offers, as explained in the article. The nonexistant square feet put the offer undeservingly high in the sqft/$ order which is what many tenants search by.

That's silly. It's unethical like SEO is unethical: annoying, but hardly damning. There must be something more to it than that.

Yeah, but the SEO might cost you a click while such an offer might cost you a physical visit to a crappy office.

Again, this is pretty silly. If an agent led me into a bait-and-switch situation (ie, something advertised as 1400 rsf turns out to be a closet), I'd simply never use them again.

In practice, though, total moot point: the last time I looked for office space (earlier this year), the first agent I called sent me scaled floor plans for over 100 places. There were rsf numbers to go with them, but the dimensions of every office were right there.

SEO is not inherently lacking in ethical fortitude - I find that suggestion offensive. You might as well say all lawyers are corrupt or all financial advisers are swindlers.

Lying about the objectively measurable characteristics of your product is wrong.

This is the #2 result on the serp for [how to cook a great tasting steak]:


"Take your fork and jab the steak with it. Don't jab it so hard that it gets stuck in the steak, though. Keep tendorizing the steak until it is like pudding. Make sure it stays together, though."

Sorry I managed to offend you, but you work in a field that tends towards grey areas, so maybe invest in some thicker skin. (Hey, look at my field!)

Every time I read Wikihow and eHow, I think "I am so glad I wasn't a credulous Middle American retiree googling their medical symptoms.". If your chest hurts, apply honey with Tylenol crushed up into it!

(Non-SEOs may not realize, but health is in the top five categories for search volume on some networks.)

>Sorry I managed to offend you ..

I find it offensive because you're wrong and the people here are modding you up. I'm not crying into my soup or anything.


Thanks for your caring comment though.

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