I may very well be a product in many business relationships. Some of those relationships are more equitable than others. In some cases I can extract great value in my role as "product".
Another point - Apple has 100s of millions of customers, whereas Google has billions. Google literally has a 10x scaling problem, and correspondingly a far lower revenue per customer (or product as you like).
I love Google services, but I interact with them knowing I'm one of billions.
You can only support customers that generate revenue. The billions of customers only generate revenue by being mined for revenue whether thats analyzing their habits or their content for revenue. Or in the absence of that the billions of customers are loss leaders hoping to be upselled into a commercial product.
In any event there's no way that Google can provide the level of support that any company who's revenue is directly tied to the products that are purchased.
And it's obvious support is extremely expensive because companies that spend a lot on it give great support (like Apple) and companies that spend a little give very little or very limited support (like Google).
Another point - Apple has 100s of millions of customers, whereas Google has billions. Google literally has a 10x scaling problem, and correspondingly a far lower revenue per customer (or product as you like).
I love Google services, but I interact with them knowing I'm one of billions.