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> ...part of my job as a manager is to make sure that everybody is paid fairly all the time

I like managers that set up their team for big wins and them make sure they are treated accordingly, both humane work/life balance and with excellent pay. "Fair" pay is fine, but I'm striving to provide an exceptional value. So I think fair pay if I achieve that goal doesn't look like "competitive" or "market rate".

It seems like we agree. If your provide exceptional value and the pay matches, that sounds fair to me. If you are the kind of person who is in high demand such that employers will pay more, then it sounds to me like you have a higher market rate.

your wording is a bit odd to me.

If you strive to 'provide exceptional value', but want to be compensated highly, then the you are not providing exceptional value. Perhaps it should be 'commensurate value'

Something can have a higher sticker price but be more than worth it. That's a "value proposition".

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